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To celebrate Volvo USA's 70th anniversary, we created an Amazon docuseries and Prime Video film, where we share four real stories all connected by the cars that carried them forward.
The Family Car: An American Love Story follows Adam Scott, the renowned actor whose biggest success is the role he plays off screen as a father; Gus Powell, the NYC photographer who turned grief into a new focus; Erin French, the chef who found her place in the world through her restaurant that feels like home; and Jahphet Landis, the drummer on TV on the Radio improvising his way through fatherhood. No matter how different their stories are, one thing remains true; their family cars carried them forward in life. |
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Beyond the four episode docuseries and the longform on Prime Video, we created a custom landing page for viewers to explore different stories, learn more about Volvo cars, and share their own stories.
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And we topped it all off with a Fire TV custom landing page experience.
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